Empower your World
#behum4nkind
Empower your world
#behumankind
Since the day HUM4NS was launched, our core values have been at the heart of everything we do. They shape our approach, define our culture, and guide us in our mission to create lasting, meaningful change. We believe in the importance of being a human-being rather than just a HUM4N-doing, emphasising the power of connection, personal growth and wellbeing over mere accomplishments.
These values ensure we stay true to our purpose of helping people and organisations to become happier, healthier, smarter, and kinder.
Brave:
Since the day HUM4NS was launched, our core values have been at the heart of everything we do. They shape our approach, define our culture, and guide us in our mission to create lasting, meaningful change. We believe in the importance of being a human-being rather than just a HUM4N-doing, emphasising the power of connection, personal growth and wellbeing over mere accomplishments.
These values ensure we stay true to our purpose of helping people and organisations to become happier, healthier, smarter, and kinder.
Empowering
We believe in creating environments where individuals feel inspired and equipped to realise their potential. In business, entrepreneurship, and life, empowering others means fostering a culture of trust and autonomy, encouraging people to take ownership of their roles, and enabling them to grow personally and professionally. At HUM4NS, our development programmes are designed to give you the tools and knowledge you need to grow stronger, more confident, and more capable, supporting both your wellbeing and your life ambitions.
Inspiring
Inspiration is at the heart of every thriving business and community. We are committed to igniting passion and motivation, using our own journeys and the stories of others to uplift and drive positive change. For entrepreneurs and leaders, inspiring others means leading with purpose, vision, and authenticity, encouraging those around you to aim higher and believe in what’s possible. Our focus on inspiring people ensures that, together, we cultivate a happier and healthier approach to work and life.
Nurturing
Growth doesn’t happen overnight, and sustainable development requires a nurturing environment. In the world of business, nurturing involves creating supportive spaces where people feel valued and can learn and evolve without fear of judgement. HUM4NS emphasises the importance of care, compassion, and patience, guiding individuals to become ‘smarter’ and more self-aware while promoting a culture of kindness and wellbeing. We understand that genuine change comes from nurturing talent and fostering resilience, which is why it’s built into the fabric of how we operate.
Giving
A successful life and business are rooted in the spirit of giving. We champion a culture where generosity isn’t just an afterthought but a way of doing business. Giving back could mean sharing knowledge, offering support, or contributing to the greater good. At HUM4NS, we strive to create a ripple effect of kindness, believing that when we lift others, we all rise. In development terms, giving involves investing in people, sharing resources, and making a positive impact that extends beyond our immediate circles.
These values are more than just words; they are behaviours that we model and expect to see from everyone involved in the HUM4NS community. By living out these principles, we collectively create a foundation for thriving businesses, meaningful entrepreneurship, and a holistic approach to becoming happier, healthier, smarter, and kinder.
At HUM4NS, we embrace the ethos that true growth comes not from simply providing what is immediately desired but from understanding and addressing what is truly needed for long-term success and fulfilment. Just as the above saying goes, it’s not enough to give someone a fish; we must equip them with the skills to fish for themselves. This philosophy guides our approach to personal and professional development, prompting us to delve beneath the surface and explore the underlying mindset, belief systems, and habits that shape our behaviours and outcomes.
In a landscape where many organisations focus on providing reactive support – such as mental health first aiders, one-off team-building days, or gym memberships that often go unused – we take a different stance at HUM4NS. Rather than merely addressing the symptoms of challenges, we emphasise prevention by tackling the root causes. While these traditional interventions are an important part of any company’s wellbeing package and can offer temporary relief, they often miss the mark in fostering sustainable change. We believe that true transformation starts with a holistic understanding of the mindset, belief systems, and habits that influence how individuals navigate life and business.
By fostering a culture of empowerment, we encourage individuals to challenge their own assumptions and cultivate a mindset that embraces growth, resilience, and adaptability. Our programmes are designed to help participants uncover their unique potential, develop healthy habits, and align their actions with their values and aspirations. By addressing the root causes of challenges rather than merely treating symptoms, we enable individuals and organisations to create lasting change that transcends the ordinary.
At HUM4NS, we are committed to nurturing a community where people are inspired to not only improve themselves but also uplift others, fostering a ripple effect of positivity and growth.
Together, we can shift the focus from cure to prevention, creating environments that promote wellbeing and success for all.
So how do we do this, we hear you ask…
At HUM4NS, we harness the power of our 4C framework—Consciousness, Comprehension, Contemplation, and Clarity—to guide individuals and organisations on their journey towards sustainable growth and wellbeing. Each component plays a crucial role in fostering a deeper understanding of oneself and the environment, ultimately leading to transformative change.
Definition: Consciousness refers to an awareness of one’s thoughts, feelings, and surroundings.
Application: By cultivating awareness, individuals learn to recognise their habitual patterns and the influence of their mindset on their actions. This awareness is the first step towards personal development, allowing leaders and employees to identify areas for growth and improvement. At HUM4NS, we provide tools and practices that enhance self-awareness, enabling individuals to approach challenges with a clearer perspective.
Definition: Comprehension involves a deep understanding of concepts, principles, relationships, and what is going on in our lives.
Application: We believe that true change stems from understanding. By equipping participants with knowledge about their behaviours, beliefs, and habits, we help them gain awareness and understanding of what is happening, when it is happening, and why it is happening, supporting them in making informed decisions about how to move forward. Our programmes emphasise the importance of understanding the root causes of challenges, promoting a shift from reactive support to proactive solutions that foster action-taking, resilience, and adaptability.
Definition: Contemplation is the process of reflective thinking, allowing individuals to process experiences and insights.
Application: Through reflection, individuals can synthesise their learning and explore new possibilities. At HUM4NS, we encourage participants to take the time to reflect on their experiences, beliefs, and aspirations. This introspection cultivates a growth mindset, allowing individuals to identify their strengths and areas for development while fostering a culture of continuous improvement. Reflection is one of the core building blocks of learning, and without it, we cannot make progress; yet many organisations do not provide the space and support required to embed it in practice.
Definition: Clarity involves having a clear understanding of goals, values, and pathways forward.
Application: At HUM4NS, we believe that clarity is essential for effective decision-making and action. By helping individuals articulate their values, plan their futures, and align their actions with their goals, we empower them to move forward with confidence. Our focus on clarity ensures that personal and professional ambitions are not only defined but also actionable, leading to meaningful progress and fulfillment for both individuals and organisations.
We have embedded the 4Cs into our approach, tools, techniques and delivery to ensure the best possible impact. By integrating these principles into every aspect of our programmes, we create a cohesive framework that fosters sustainable change. This holistic approach empowers individuals and organisations to develop a deep understanding of themselves and their environments, leading to lasting transformation and success.
At HUM4NS we maintain a focus to be…
Twenty-five years in the making, HUM4NS started as a seed in the head of a thirteen-year-old child. Sitting down in a high school career meeting the boy was asked ‘what he wanted to be when he grew up’. Replying simply, but directly, the boy replied ‘I want to be a teacher’.
The response from the career advisor was a little unexpected. Bursting into laughter, the advisor, mid-laugh, responded with ‘you’ll never be a teacher, you’re just not academic! (ie. You’re a bit thick!) Stick to something you’re good at… like sport’.
In this moment, something extraordinary happened. Something awakened in the heart of the boy and he set his life mission on not only becoming a teacher, but helping others to build confidence, find happiness and achieve their own dreams and aspirations. A commitment that he’d continue over the years, no matter what obstacles, challenges or barriers were put in his way.
Fast forward to 2021. The boy now has a degree in Education Studies, a Post Graduate Certificate of Education (qualifying as a teacher) and a Masters in Professional Development, laying to rest the perception that he simply wasn’t academic. Shortlisted as Entrepreneurs Champion at the Great British Entrepreneur Awards in both 2017 & 2018 and recognized as one of the Top 50 Business Advisors in the UK in both 2019 & 2020 by Enterprise Nation, he now specializes in Mindset coaching helping both individuals and organizations to thrive on both a personal and professional level.
The boy’s journey led to him introducing the HUM4NS concept to some incredible entrepreneurs in 2019 as part of the NatWest Entrepreneur Accelerator. You could call it karma, fate, kismet, serendipity or the law of attraction, but it’s here where our co-founders’ worlds collided and the next phase of HUM4NS was born.
Darrell was focussed on winning big in the agency world and had built his career up to owning an award winning agency. Then, after a change of heart, following a re-examination of heart, he realised that something was amiss.
He had been working on brands that had more to do with ending people’s lives than celebrating them, so he walked away from the opportunity to own that award winning agency. He then founded Cre8ion – a creative agency within a charity that scaled and became a separate business in 2016.
Enrolling on the Natwest Entrepreneurial Accelerator saw Darrell scale the business further. The scheme gave him the confidence to launch a software company called Di9ital and Darrell joined Olly on the HUM4Ns journey as a co-founder.
Darrell is passionate about helping people find their purpose and then helping them achieve it. He also helps people to retrieve an alignment with purpose when there is a loss of focus. He has recently written a book called ‘The Crisis Catalyst’ telling his own personal story, and helping people double down on purpose to achieve extraordinary results.
Many of us get lost pursuing a dream and forget what it is to be human – Darrell’s job is about helping you to be happier, healthier, smarter and kinder by getting your priorities right and building a life of legacy.
HUM4NS began life as a series of talks amongst entrepreneurs, providing them with a platform to step out from behind ‘what they do’ and venture into the ‘who I am, what holds me back and how I moved forward’. The platform created an opportunity for ordinary people to share Honest, Uplifting, Motivational, Aspirational, Nourishment for the Soul, inspiring others to take action and build towards achieving their own dreams.
Today, HUM4NS is a movement for change that teaches us to #behumankind
Co-Founders
Olly and Darrell
HUM4NS
#BEHUM4NKIND
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#BEHUMANKIND
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Inform, reform and transform you and your business for good.
Winner 2023 + 2024
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Finalist 2024
